The Future of 340B: Rebates, Regulations, and Rural Healthcare at Risk

In this special episode of The ASHHRA Podcast, co-hosts Bo Brabo and Luke Carignan welcome RxBenefits Strategic Hospital Advisors Sarah Hearn, MPH, and Sarah McHale, as well as 340B expert Rhiannon Klein, to break down HRSA’s proposed 340B rebate model and what it could mean for hospital funding, workforce resources, and the long-term sustainability of rural healthcare. 

This episode covers:

• How the proposed rebate model could expand to cover more drugs and reduce 340B benefits 
• Why new data reporting requirements could increase operational risk and manufacturer leverage 
• How changes in Medicaid eligibility may directly impact 340B participation and hospital funding 
• Why the future of rural healthcare hinges on protecting access to 340B savings amid rising financial strain 

Why This Matters for HR Leaders

The proposed shift in 340B reimbursement isn’t just a finance issue – it’s a workforce issue. Reduced savings may limit hospital resources, impact benefits, and disrupt care access for the communities you serve. With HRSA accepting public comments through Sept. 2, healthcare HR leaders have an opportunity to stay informed, support internal alignment, and make their voices heard. 

Listen now to understand the policy changes, the risks ahead, and how HR can help protect hospital sustainability.

Discover more about 340B and access expert insights.

Check out how RxBenefits’ 340B tools can help covered entities maximize their savings.